chapter 5 quiz: question 2\n3 tries left\ncategories in which consumers rarely make decisions \nare not…

chapter 5 quiz: question 2\n3 tries left\ncategories in which consumers rarely make decisions \nare not worth doing any marketing for\ninvolve a high level of personal communication\nalways generate the most loyal consumers\nhave the highest profit
Answer
Brief Explanations:
Even if consumers rarely make decisions in certain categories, marketing can still create awareness and drive future - purchases. High - level personal communication is often required as these are likely large or complex decisions. Rare decision - making categories may attract loyal consumers as the purchase is significant. They may also have high profit margins due to the nature of the products or services.
Answer:
B. involve a high level of personal communication