decision point: evaluating what consumers want\nthe vp of marketing gives you marketing research on three…

decision point: evaluating what consumers want\nthe vp of marketing gives you marketing research on three different consumer desires in the fitness technology market.\nas a first step, you need to prioritize the desires of actual and potential buyers of powerfully fits products. in order for exchange to happen, powerfully fit must be able to satisfy these wants.\nvp of marketing: \keep in mind that our goal is to engage customers by creating exceptional customer value that results in a profitable customer relationship. the first step in creating customer value is understanding consumer needs and wants relative to our new products. choose the market desire powerfully fit should focus on satisfying.\\nselect an option from the choices below and click submit.\nfunction: consumers want wearable technology with the latest and greatest functionality.\nprice: consumers want wearable technology that is inexpensive.\nstyle: consumers want wearable technology that helps them express their sense of style and individuality.

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