which of the following communication strategies is an example of public relations, as opposed to…
which of the following communication strategies is an example of public relations, as opposed to advertising?\na.) a clothing company sends a monthly catalog featuring new clothing styles to peoples homes.\nb.) a touch screen at a gas pump asks customers if they would also like a car wash.\nc.) a local magazine interviews a new small business owner and some of his employees to tell the community about the new business.\nd.) a television commercial urges customers to join a rewards program to earn deals and product discounts.
Answer
Brief Explanations:
Public relations involves building and maintaining relationships with the public through non - paid forms of communication like media coverage. Advertising is a paid form of promotion. Option a is a catalog (paid promotion), option b is a prompt at a gas pump (promotion), option d is a television commercial (paid). Option c is a magazine interview which is non - paid media coverage, an example of public relations.
Answer:
C. A local magazine interviews a new small business owner and some of his employees to tell the community about the new business.