which of the following is not a part of thesegmenting and targeting process? evaluating the marketing mix…
which of the following is not a part of thesegmenting and targeting process? evaluating the marketing mix developing a market - product grid selecting target markets taking marketing actions to reach markets need help? review these concept resources. read about the concept
Answer
Brief Explanations:
The segmenting and targeting process involves dividing a market into segments, developing a market - product grid to analyze segments and products, and selecting target markets. Taking marketing actions to reach markets is part of the marketing implementation stage. Evaluating the marketing mix (product, price, place, promotion) is related to the overall marketing strategy after target markets are selected and is not part of the segmenting and targeting process itself.
Answer:
evaluating the marketing mix