kelly has decided to purchase a new rug for her home. she visits a local home décor store and purchases a…
kelly has decided to purchase a new rug for her home. she visits a local home décor store and purchases a rug there. what type of transaction is this? digital physical business - to - business (b2b) business - to - consumer (b2c)
Answer
Brief Explanations:
- Digital: A digital transaction involves the exchange of digital goods or services (e.g., software downloads, online subscriptions). Since a rug is a physical item, this is not a digital transaction.
- Physical: While the rug is a physical product, “physical” is too broad a term for the type of transaction. We need to specify the nature of the exchange (business - to - consumer etc.).
- Business - to - business (B2B): In a B2B transaction, one business sells to another business. For example, a rug manufacturer selling to a furniture store. But here, Kelly is a consumer, not a business.
- Business - to - consumer (B2C): A B2C transaction occurs when a business (the home - décor store) sells a product (the rug) directly to an individual consumer (Kelly). This matches the scenario described.
Answer:
Business - to - consumer (B2C)