a mobile phone - manufacturing company decides to pursue a market development strategy to further its…

a mobile phone - manufacturing company decides to pursue a market development strategy to further its business prospects. in this situation, which action falls in line with the companys latest strategic direction?\nmultiple choice\nthe company persuades its customers to buy its new line of accessories for their phones.\nthe company tries to get existing customers to buy a new version of their mobile phones for their spouses.\nthe company expands its market by selling its phones to new customers in the southwest.\nthe company announces the creation of a new phone.\nthe company tries to get existing customers to buy its new easy - to - use phones for their grandparents.

a mobile phone - manufacturing company decides to pursue a market development strategy to further its business prospects. in this situation, which action falls in line with the companys latest strategic direction?\nmultiple choice\nthe company persuades its customers to buy its new line of accessories for their phones.\nthe company tries to get existing customers to buy a new version of their mobile phones for their spouses.\nthe company expands its market by selling its phones to new customers in the southwest.\nthe company announces the creation of a new phone.\nthe company tries to get existing customers to buy its new easy - to - use phones for their grandparents.

Answer

Brief Explanations:

Market development strategy involves expanding into new markets or reaching new customer segments. The first option is product development (new accessories). The second and fifth are market penetration (selling to existing customers). The fourth is product development (new phone). The third option (expanding to new customers in the Southwest) aligns with market development as it targets a new geographical market segment.

Answer:

The company expands its market by selling its phones to new customers in the Southwest.