multiple choice question\nwhat type of segmentation organizes prospective customers into groups on the basis…

multiple choice question\nwhat type of segmentation organizes prospective customers into groups on the basis of where they live or work?\npsychographic\ngeographic\nbehavioral\ndemographic

multiple choice question\nwhat type of segmentation organizes prospective customers into groups on the basis of where they live or work?\npsychographic\ngeographic\nbehavioral\ndemographic

Answer

Brief Explanations:

Geographic segmentation divides customers based on location - where they live or work. Psychographic segmentation is based on lifestyle, values etc., behavioral on actions and usage, and demographic on characteristics like age, gender.

Answer:

B. geographic