question 19\n0.5 pts\na company that chooses to focus its efforts on satisfying only one market segment for…

question 19\n0.5 pts\na company that chooses to focus its efforts on satisfying only one market segment for profit is using a(n) ______ strategy.\nmass marketing\nniche marketing\nsocietal marketing\nundifferentiated marketing

question 19\n0.5 pts\na company that chooses to focus its efforts on satisfying only one market segment for profit is using a(n) ______ strategy.\nmass marketing\nniche marketing\nsocietal marketing\nundifferentiated marketing

Answer

Brief Explanations:

  • Mass marketing targets a broad, large - scale audience, not a single segment.
  • Niche marketing specifically focuses on a single, well - defined market segment.
  • Societal marketing considers social and ethical aspects along with profit, not just segment focus.
  • Undifferentiated marketing treats the whole market as one, similar to mass marketing in some ways but not segment - specific.

Answer:

B. niche marketing