question #6\nmultiple select\nin 2004, dove launched the campaign for real beauty. its first ad featured a…

question #6\nmultiple select\nin 2004, dove launched the campaign for real beauty. its first ad featured a photo of women of all sizes and shapes in their underwear. the campaign was huge success. which of these statements explain why the campaign succeeded? (select all that apply.)\nthe image was different from the thin, too - perfect models usually seen in beauty ads.\nthe image enabled female consumers to identify with the women in the ads.\nthe image gave the impression that all the models used dove products.\nthe image implied that female consumers could not be beautiful without dove products.

question #6\nmultiple select\nin 2004, dove launched the campaign for real beauty. its first ad featured a photo of women of all sizes and shapes in their underwear. the campaign was huge success. which of these statements explain why the campaign succeeded? (select all that apply.)\nthe image was different from the thin, too - perfect models usually seen in beauty ads.\nthe image enabled female consumers to identify with the women in the ads.\nthe image gave the impression that all the models used dove products.\nthe image implied that female consumers could not be beautiful without dove products.

Answer

Brief Explanations:

The campaign's success can be attributed to its departure from the typical beauty - ad norms. By featuring women of all sizes and shapes, it was more relatable to female consumers. The non - typical models made it stand out. Statements about models using products or implying lack of beauty without products are not the main reasons for success.

Answer:

A. The image was different from the thin, too - perfect models usually seen in beauty ads. B. The image enabled female consumers to identify with the women in the ads.