a shoe manufacturer specializes in running shoes. the leadership wants to expand their social media…

a shoe manufacturer specializes in running shoes. the leadership wants to expand their social media marketing to increase sales. they recruit a popular runner who has a strong following to post content on the companys shoes. what type of user is this? a influencer b participant c spectator d sharer

a shoe manufacturer specializes in running shoes. the leadership wants to expand their social media marketing to increase sales. they recruit a popular runner who has a strong following to post content on the companys shoes. what type of user is this? a influencer b participant c spectator d sharer

Answer

Brief Explanations:

An influencer is someone with a significant following on social - media who can impact their followers' purchasing decisions. The popular runner has a strong following and is posting content to increase sales for the shoe manufacturer, fitting the definition of an influencer.

Answer:

A. Influencer