the tagline used by walmart, \save money. live better\ is an example of a positioning strategy that is based…

the tagline used by walmart, \save money. live better\ is an example of a positioning strategy that is based on \n\nattributes\n\nquality\n\ncompetitors\n\nproduct users

the tagline used by walmart, \save money. live better\ is an example of a positioning strategy that is based on \n\nattributes\n\nquality\n\ncompetitors\n\nproduct users

Answer

Brief Explanations:

Positioning based on attributes focuses on highlighting specific features or characteristics of a product or service. Walmart's tagline "Save money. Live better" emphasizes the attribute of cost - savings (a key feature of Walmart's business model). Quality - based positioning would focus on aspects like durability, performance, etc. Competitor - based positioning would compare to other firms. Product - users based positioning would target a specific user group. Here, the tagline is about the cost - saving attribute.

Answer:

attributes