uses social media to generate hype and excitement for a new product quickly.\na.) product placement\nb.)…

uses social media to generate hype and excitement for a new product quickly.\na.) product placement\nb.) staged placement\nc.) buzz marketing\nd.) brand awareness

uses social media to generate hype and excitement for a new product quickly.\na.) product placement\nb.) staged placement\nc.) buzz marketing\nd.) brand awareness

Answer

Brief Explanations:

Buzz marketing aims to create a "buzz" or excitement around a product. Using social - media to quickly generate hype and excitement for a new product is a key characteristic of buzz marketing. Product placement is about integrating products into media content, staged placement is not a common marketing term in this context, and brand awareness is the result of marketing efforts rather than the specific strategy described here.

Answer:

c. Buzz marketing