question 12\ntake quiz\n1 pts\ngeographic segmentation is the most common form of market segmentation.\ntrue\…

question 12\ntake quiz\n1 pts\ngeographic segmentation is the most common form of market segmentation.\ntrue\nfalse\nquestion 13\n1 pts\nthe cohort effect is a sociological concept referring to the way members of a generation are influenced and bound together by significant events occurring during their key formative years (roughly age 17 to 22).\ntrue\nfalse\nquestion 14\n1 pts\ndemographic segmentation is the oldest form of market segmentation.\ntrue\nfalse

question 12\ntake quiz\n1 pts\ngeographic segmentation is the most common form of market segmentation.\ntrue\nfalse\nquestion 13\n1 pts\nthe cohort effect is a sociological concept referring to the way members of a generation are influenced and bound together by significant events occurring during their key formative years (roughly age 17 to 22).\ntrue\nfalse\nquestion 14\n1 pts\ndemographic segmentation is the oldest form of market segmentation.\ntrue\nfalse

Answer

Brief Explanations:

  • Question 12: Geographic segmentation is not the most common form. Demographic segmentation is very common too.
  • Question 13: The cohort - effect is indeed a sociological concept about generational influence during key formative years.
  • Question 14: Demographic segmentation is widely considered the oldest form of market segmentation.

Answer:

Question 12: B. False Question 13: A. True Question 14: A. True