question 15 :: multiple choice question\nproactive marketing in which customers are directly contacted is…

question 15 :: multiple choice question\nproactive marketing in which customers are directly contacted is called:\nsales\nlead generation\ninbound\noutbound\nquestion 16 :: multiple choice question\nwhich of the following is not a characteristic of accounting?\naccounting is a reporting system that communicates relevant financial info\naccounting is an end in itself\ndouble - entry bookkeeping first emerged in northern italy in the 14th century\naccounting is an information process that identifies financial events within an organization

question 15 :: multiple choice question\nproactive marketing in which customers are directly contacted is called:\nsales\nlead generation\ninbound\noutbound\nquestion 16 :: multiple choice question\nwhich of the following is not a characteristic of accounting?\naccounting is a reporting system that communicates relevant financial info\naccounting is an end in itself\ndouble - entry bookkeeping first emerged in northern italy in the 14th century\naccounting is an information process that identifies financial events within an organization

Answer

Brief Explanations:

  • For Question 15: Outbound marketing involves directly reaching out to customers. Sales is a broader concept, lead - generation focuses on finding potential customers, and inbound is when customers come to the business.
  • For Question 16: Accounting is a means to an end (such as aiding decision - making), not an end in itself. The other options are correct characteristics of accounting.

Answer:

Question 15: D. Outbound Question 16: B. Accounting is an end in itself