to determine if patrons are satisfied with pe...

to determine if patrons are satisfied with performance quality, a theater surveys patrons at an evening performance by placing a paper survey inside their programs. all patrons receive a program as they enter the theater. completed surveys are placed in boxes at the theater exits. on the evening of the survey, 500 patrons saw the performance. one hundred surveys were completed, and 70% of these surveys indicated dissatisfaction with the performance. should the theater conclude that patrons were dissatisfied with performance quality? explain. should the theater conclude that patrons were dissatisfied with performance quality? select all that apply. a. no, because there was measurement bias as patrons will give a response that is more favorable than the truth. b. no, because there was sampling bias as those who had strong feelings about the performance (positive or negative) may be more likely to return the survey. c. no, because there was sampling bias as the survey response rate was low. d. no, because there was measurement bias as patrons will give a response that is less favorable than the truth. e. yes, because there was no significant bias and most of the surveys (70%) indicated dissatisfaction.

Answer

# Brief Explanations: The survey has sampling bias. Those with strong opinions (positive or negative) are more likely to return the survey. Just because 70% of the 100 returned surveys indicated dissatisfaction doesn't mean all 500 patrons were dissatisfied. The low - response rate also contributes to the bias. # Answer: B. No, because there was sampling bias as those who had strong feelings about the performance (positive or negative) may be more likely to return the survey; C. No, because there was sampling bias as the survey response rate was low.