which is the main persuasive appeal used in this ad?\nthe brand more\ndental professionals\nrecommend\ndentaf…
which is the main persuasive appeal used in this ad?\nthe brand more\ndental professionals\nrecommend\ndentafresh\ntoothpaste\ndentafresh toothpaste\nethos (character)\nlogos (reason)\npathos (emotion)
Answer
Brief Explanations:
Ethos is an appeal to ethics, credibility, or character. In this ad, it uses the credibility of dental professionals (implied by the person in a white coat, likely representing a dental professional) and the statement "THE BRAND MORE DENTAL PROFESSIONALS RECOMMEND" to persuade. Logos is an appeal to logic or reason (no data/statistics here). Pathos is an appeal to emotion (no emotional language or imagery focused on feelings like fear, joy etc. here).
Answer:
ethos (character)