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Question
drag the tiles to the correct boxes to complete the pairs. match each example with the type of data it captures. erik measures the number of customers who bring in coupons. tyler measures the number of family members his customers have. john measures the average amount per transaction. barbara tracks the brands that her customers tend to buy most often. average spending brand preferences response to sales promotions household size
- Erik measures customers with coupons, which shows response to sales promotions as coupons are a sales - promotion tool.
- John measures average amount per transaction, which is average spending.
- Barbara tracks brands customers buy most often, which is brand preferences.
- Tyler measures number of family members of customers, which represents household size.
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average spending -> John measures the average amount per transaction.
brand preferences -> Barbara tracks the brands that her customers tend to buy most often.
response to sales promotions -> Erik measures the number of customers who bring in coupons.
household size -> Tyler measures the number of family members his customers have.