Question

which explains why companies spend money on advertising?
media companies can fill empty space by selling advertisements.
companies want to influence consumer behavior through advertising.
advertising allows companies to motivate workers to be more efficient.
interesting advertisements lead to higher circulation and better ratings.

Explanation:

The core goal of companies investing in advertising is to shape how consumers act, such as driving them to purchase their products or services. The other options describe benefits for media companies or internal workforce, which are not the primary reason for a company's own advertising spending.

Answer:

B. Companies want to influence consumer behavior through advertising.