Question

1. which sentence from paragraph 2 best develops the idea that nike advertising encourages consumers to identify with a hero?

a. \but dig deep inside nike branding campaigns and youll discover a very simple archetype story, the classic story of the heros journey.\

b. \great literature from ancient greece like the iliad and the odyssey revolves around the archetype of the hero.\

c. \so in some sense, nikes brand strategy truly does hail from the time of the ancient greeks, and theres a reason it still works.\

d. \the heroes in nike advertising are universal heroes, regardless of age, race, gender, or anything else.\

Explanation:

We need a sentence that links Nike advertising to consumers identifying with a hero. Option A states Nike's branding uses the hero's journey archetype, which is the core mechanism connecting the ads to consumers seeing themselves in the hero narrative. Option B only talks about ancient Greek literature, not Nike. Option C connects Nike to Greek roots but doesn't explain the consumer-hero link. Option D describes Nike's heroes but doesn't address consumer identification.

Answer:

A. "But dig deep inside Nike branding campaigns and you'll discover a very simple archetype story, the classic story of the hero's journey."