Question

1. cigarette smoking is known to cause health issues. how can a cigarette company legally use a physician endorsement to make it appear as though the product is safe?○ interview a person in a lab coat with a name tag that identifies them as a doctor, but the character never says they are a doctor. the character discusses the ways their brand does not have the same health repercussions as other brands.○ have a physician identify oneself then talk about how their product is less irritating than its competitors.○ have a physician identify oneself then testify how their product has zero negative health effects.○ show two people in a hospital, dressed as doctors discussing with each other that the advertised brand of cigarettes has been specially engineered to avoid the identified health issues.

Explanation:

Cigarette companies cannot legally make false or misleading health claims about their products. Options that state the product has zero negative effects, is less irritating, or is engineered to avoid health issues are false health claims that are illegal. The only option that avoids explicit false health assertions is having a character implied to be a doctor (without explicitly claiming to be one) discuss that the brand lacks the same health repercussions as others, as it does not make a direct false health claim about safety.

Answer:

A. Interview a person in a lab coat with a name tag that identifies them as a doctor, but the character never says they are a doctor. The character discusses the ways their brand does not have the same health repercussions as other brands.