Question

multiple - choice question
how might the preferences of an audience impact a journalists approach to reporting news?
journalists may appeal to their audience by reporting what they want to hear
journalists could use technical jargon to make themselves seem like an authority
journalists might give equal importance to unsubstantiated viewpoints.
this is your first of 3 attempts.
one issue that further complicates the ethical decision - making of journalists is race and the news. systemic racism was evident in the news medias reliance on a traditional crime script when reporting crime - that is, the idea that perpetrators are violent males of color. exposure to this script increased white peoples support for punitive criminal

Explanation:

Journalists may adjust their reporting to appeal to audience preferences. Reporting what the audience wants to hear is a common way to attract and retain viewership or readership. Using technical jargon to seem like an authority is not directly related to audience preferences in terms of content of news. Giving equal importance to unsubstantiated viewpoints is unethical journalism and not a typical response to audience preferences.

Answer:

Journalists may appeal to their audience by reporting what they want to hear