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Question
saeed m.z.a. tarabieh conducted a study of consumer attitudes toward jordanian food and beverage companies and found that for consumers who value environmental conservation, their likelihood of purchasing a product decreased when their perception of the product’s risk of causing environmental harm increased. subsequently, other researchers conducted a study of various demographic groups in vietnam, investigating participants’ intentions to purchase a new skin - care product, and found that, on average, parents of small children had the lowest perception of the environmental risks of the skin - care product. assuming that the results of tarabieh’s study are broadly applicable, this finding suggests that ______
which choice most logically completes the text?
a. parents of small children likely prioritize other factors over a product’s environmental sustainability when making purchasing decisions.
b. there is not a meaningful difference in the average likelihood of purchasing environmentally friendly products among the demographic groups included in the study.
c. the new skin - care product is less appealing to parents of small children than other similar products on the market are.
d. parents of small children might be more likely than participants in the other demographic groups to purchase the skin - care product.
a ○
b ○
c ○
d ○
Tarabieh’s study shows that higher perception of a product’s environmental harm reduces purchase likelihood for eco - conscious consumers. The Vietnam study found parents of small children had the lowest perception of the skin - care product’s environmental risks. If Tarabieh’s results apply broadly, parents (with low environmental risk perception) would be more likely to purchase the product than those with higher perception (other demographic groups).
- Option A: The study doesn't suggest they prioritize other factors over environmental sustainability; it's about perception of harm, not prioritization. Eliminate A.
- Option B: The Vietnam study shows parents have the lowest perception, implying a difference in purchase likelihood (since perception affects likelihood). Eliminate B.
- Option C: The text is about environmental risk perception and purchase likelihood, not comparison to other products. Eliminate C.
- Option D: Aligns with the logic: low environmental risk perception (parents) → higher purchase likelihood than groups with higher perception.
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D. parents of small children might be more likely than participants in the other demographic groups to purchase the skin - care product.