Question

as a sales associate what is the best way for you to gain knowledge about a new product that the store has just introduced?
look at the website and read through customer reviews
ask competing vendors their opinion on the new product features
complete the training supplied directly from the vendor of the new product
use the new product yourself and see what questions you still have
what does the a in the craved model stand for?
available
awesome
accessible
automatic
you work at an apple store. youre asked to demonstrate several different apple laptops to a few college students looking to buy new devices. unfortunately, during your demo several of your macbook airs dont turn on and your macbook pro only has the wheel of death. what should you have done to better prepare for your demonstration?
directed the college students to the microsoft store
gone to the apple website to see how all the devices work
made sure all of the apple laptops were charged and in good working order
asked waz to cover for you because you didnt know what you were doing

Explanation:

First Question:

To gain knowledge about a new product, vendor - supplied training is the most reliable as it comes directly from the source. Customer reviews may be biased, competing vendors may not give accurate info, and self - use may not cover all aspects.

In the CRAVED model (used in marketing/retail for product features), the "A" stands for Accessible. "Available", "Awesome", and "Automatic" do not fit the model's definition for "A".

For a product demonstration, ensuring the devices are in good working order (charged, functional) is essential. Directing to a Microsoft store is not helpful (as it's an Apple store), checking the website is not a substitute for device readiness, and asking for cover is unprofessional.

Answer:

C. Complete the training supplied directly from the vendor of the new product

Second Question: