Question

what is the purpose of comparison shopping? ensuring you are not buying out of emotion attempting to find the best deal on a product determining whether you truly need a product reading reviews to make sure a product is good

Explanation:

Comparison shopping aims to find the best deal on a product by looking at different sellers, prices, and features. Reading reviews helps with quality - assessment but is not the main purpose. Determining need is part of pre - shopping thought process. Avoiding emotional buying is a good practice but not the core of comparison shopping.

Answer:

attempting to find the best deal on a product