Question

when speakers use the rhetorical appeal known as logos, they
create a sense of urgency.
target things people care about.
develop trust with an audience.
cite relevant and reliable evidence.

Explanation:

Logos is a rhetorical appeal that focuses on logical reasoning and evidence. Creating a sense of urgency is more related to pathos (emotional appeal) or other persuasive tactics. Targeting things people care about is also more about emotional or value - based appeals. Developing trust with an audience is related to ethos (ethical appeal, establishing credibility). Logos involves using relevant and reliable evidence, such as facts, statistics, and logical arguments, to persuade the audience.

Answer:

cite relevant and reliable evidence.