Question

a _________ is a declaration of why a company exists and what it intends to achieve for consumers and stakeholders.
a. mission statement
b. swot analysis
c. goal statement
d. vision statement
e. value statement

Explanation:

To solve this, we analyze each option:

• Option A: A mission statement defines a company's purpose and its objectives for consumers and stakeholders.
• Option B: SWOT analysis assesses a company's strengths, weaknesses, opportunities, and threats, not a declaration of existence/objectives.
• Option C: A goal statement focuses on specific goals, not the overall reason for a company's existence.
• Option D: A vision statement is about the future aspirations, not the current purpose of existence.
• Option E: A value statement outlines a company's core values, not its purpose/objectives for stakeholders.

So the correct option is A as a mission statement matches the description.

Answer:

A. mission statement