Question

match the items. a. the marketer needs to find ways to get the message out about the product. b. where buyers look for the product. c. this is the value of the product to the consumer. d. this is about what the customer wants. 1. price 2. product 3. promotion 4. place

Explanation:

To solve this matching problem, we analyze each element of the 4Ps (Price, Product, Promotion, Place) and match it with the corresponding description:

1. Price

• The description for Price should relate to the value of the product to the consumer (since price is what the consumer pays, representing the product's value to them). So, 1. Price matches with c. This is the value of the product to the consumer.

2. Product

• The description for Product should relate to what the customer wants (as the product is what the customer is seeking). So, 2. Product matches with d. This is about what the customer wants.

3. Promotion

• The description for Promotion should relate to getting the message out about the product (since promotion is about marketing communication to spread awareness). So, 3. Promotion matches with a. The marketer needs to find ways to get the message out about the product.

4. Place

• The description for Place should relate to where buyers look for the product (since place is about distribution and the location of purchase). So, 4. Place matches with b. Where buyers look for the product.

Final Matches:

1. Price - c
2. Product - d
3. Promotion - a
4. Place - b

Answer:

To solve this matching problem, we analyze each element of the 4Ps (Price, Product, Promotion, Place) and match it with the corresponding description:

1. Price

• The description for Price should relate to the value of the product to the consumer (since price is what the consumer pays, representing the product's value to them). So, 1. Price matches with c. This is the value of the product to the consumer.

2. Product

• The description for Product should relate to what the customer wants (as the product is what the customer is seeking). So, 2. Product matches with d. This is about what the customer wants.

3. Promotion

• The description for Promotion should relate to getting the message out about the product (since promotion is about marketing communication to spread awareness). So, 3. Promotion matches with a. The marketer needs to find ways to get the message out about the product.

4. Place

• The description for Place should relate to where buyers look for the product (since place is about distribution and the location of purchase). So, 4. Place matches with b. Where buyers look for the product.

Final Matches:

1. Price - c
2. Product - d
3. Promotion - a
4. Place - b