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Question
question 8 (1 point) which is a characteristic of effective mobile marketing strategies? a) avoiding app - based approaches b) over - reliance on sms marketing c) personalization and user engagement d) limited targeting options
Effective mobile marketing strategies focus on connecting with users. Personalization makes the experience relevant to the individual, and user - engagement ensures they interact with the marketing efforts. Avoiding app - based approaches, over - reliance on SMS, and having limited targeting options are not effective.
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C. Personalization and user engagement