Question

what is the main purpose of a business logo?
to look cool and like a piece of art for your business
to be a visual representation of a brand that people can identify with a business
to create a positive workplace environment
to ensure better customer service
which of the following is the most important consideration when creating your business logo?
what color(s) and visual representation is appropriate for the business
your business’s physical environment
the company revenue
your company’s profit margin

Explanation:

A business logo is a key branding element. Its main role is brand - identification. When creating it, the visual elements that represent the business are crucial.

Answer:

1. B. To be a visual representation of a brand that people can identify with a business
2. A. What color(s) and visual representation is appropriate for the business