Question

when publicity stunts get goofy
theres a red car flying around the earth. tesla put it there. why? to get people talking about that car company.
that may seem goofy. but businesses want to grab peoples attention. some try to make us laugh. others get us to say, \wow!\ then they hope we will buy what theyre selling.
its called marketing, and its all around us. many companies put ads in magazines. others put ads on tv. some give away free samples of their products. and sometimes...
they do wilder stunts, like launching cars into space. the goal is to get people talking.
photo credit: spacex
every 557 days, the tesla roadster orbits the sun with \starman\ at the wheel. tesla launched the car and its fake driver into space as a publicity stunt.
question 8
which is not in the article?
a. marketing stunts can be goofy.
b. marketing stunts can go wrong.
c. marketing stunts can hurt product sales.
d. marketing stunts can get people talking.

Explanation:

• Option A: The article uses "goofy" to describe the Tesla stunt and notes businesses use such stunts, so this is in the article.
• Option B: The title "When Audacity Stunts Go Goofy" implies stunts can go wrong, so this is in the article.
• Option C: The article focuses on stunts getting attention and people talking, with no mention of harming product sales.
• Option D: The text states Tesla's stunt was to "get people talking about that car company", so this is in the article.

Answer:

C. Marketing stunts can hurt product sales.