Question

learning objective: understand how vision and visual culture apply to the study of art history. the field of academic study emphasizing the cultural meaning of a work of art rather than its aesthetic value is called ____________. a.) mass culture b.) visual culture c.) advertising d.) visual communication

Explanation:

Visual culture focuses on the cultural meaning of art - works, analyzing how they are produced, circulated, and received in a cultural context, rather than just their aesthetic value. Mass culture refers to the culture produced for the masses through mass - media. Advertising is a form of communication for promoting products or services. Visual communication is about conveying information visually.

Answer:

b. visual culture