Question

post test: history and careers
8
select the correct answer.
what was the key achievement of the private press movement started by william morris?
a. it ended the era of fine calligraphy and the use of vegetable dyes.
b. it brought attention to fine printing and revived the art of typographic design.
c. it created interest in modernism and the use of colored inks for graphic design.
d. it created fresh interest in photographic methods for producing text and images.
e. it revived interest in chinese art and egyptian hieroglyphics.

Explanation:

William Morris led the private press movement, which focused on reviving high-quality, craft-based printing and typography, pushing back against mass-produced, low-quality print of the industrial era. This movement emphasized fine printing and restored interest in thoughtful typographic design.

Answer:

B. It brought attention to fine printing and revived the art of typographic design.