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read the sentences. fellow students, i know i will be a wonderful class president because i truly care about all of you, and i want this school to be the best place that it can possibly be. i am open and willing to listen, and do whatever i need to do to help all of you. in these sentences, the speaker is appealing to ethos, an appeal based on the speaker’s character. logos, an appeal based on logic and reason. purpose, an appeal based on the audience’s function. pathos, an appeal based on emotion.
The speaker emphasizes caring about others and being open - willing to listen and help, highlighting their good character. This is an appeal to ethos. There are no logical arguments (logos), emotional stories (pathos) or mention of audience function (purpose).
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ethos, an appeal based on the speaker’s character.