Question

an athletic shoe - making company in the united states successfully sells the same range of shoes in all its international outlets. this is an example of
multiple choice
behavioral segmentation.
unique segmentation.
demographic segmentation.
global segmentation.
regional segmentation.

Explanation:

The company is selling the same range of shoes across all international outlets, which implies a global - wide approach without differentiating much based on local factors. Behavioral segmentation is based on consumer behavior, demographic on characteristics like age, gender etc., and regional on different regions. Global segmentation here means treating the world as one market with similar product offerings. There's no such thing as "unique segmentation" in standard marketing terms.

Answer:

D. global segmentation