Question

“i can attest to the fact that mark johnson’s character is above reproach. his entire life has been devoted to the service of this community. he will be an excellent representative of the people of our town to the state legislature.” this is an example of ____________.
a. a logical appeal
b. a credibility appeal
c. an emotional appeal
d. a selective appeal
please select the best answer from the choices provided

Explanation:

A credibility appeal (ethos) focuses on the character, trustworthiness, and reputation of a person to persuade. The statement emphasizes Mark Johnson's unblemished character and community service to argue he would be a good representative, which centers on his credibility. A logical appeal uses facts/reasoning, emotional appeal targets feelings, and selective appeal is not a standard rhetorical appeal category here.

Answer:

b. a credibility appeal