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Question
if customer satisfaction is a criterion for decision making, then customer satisfaction ______.
a. will be all that matters in the decision making process
b. will be considered in the decision making process
c. will not be considered in the decision making process
d. none of the above
please select the best answer from the choices provided
a
b
c
d
A criterion for decision - making means that the factor (here, customer satisfaction) will be taken into account during the decision - making process. Option a is incorrect because a single criterion is not “all that matters” as there could be other criteria too. Option c is wrong as the statement says it is a criterion, so it should be considered. Option d is incorrect as option b is correct.
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B. Will be considered in the decision making process