Question

multiple choice question
in the ______ bias, managers use information readily available from memory to make judgments.
availability
confirmation
sunk - cost
alternative

Explanation:

The availability bias is when individuals rely on information that is easily accessible in their memory to make judgments. Confirmation bias is about seeking information that confirms pre - existing beliefs. Sunk - cost bias relates to being influenced by past investments. Alternative is not a relevant bias here.

Answer:

A. availability