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Question
multiple choice question
what will happen to a firm that finds a way to lower production costs through better technology or improved organization?
o it will fail to compete and will be forced out of the industry.
o its profits will increase.
o its demand curve will shift left.
o it will experience economic losses.
Profit is calculated as total revenue minus total cost. When a firm lowers production costs through better technology or improved organization, assuming revenue remains the same or changes favorably, profit will increase. Lower costs mean more money left over as profit. A firm with lower costs is more competitive, not less, so it won't be forced out of the industry. The demand curve is related to consumer - side factors like preferences, income, etc., not directly to a firm's cost - cutting measures. And cost - cutting generally does not lead to economic losses.
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Its profits will increase.