Question

project steps
step 1 - brainstorm & choose your concept

• decide what type of food your truck will sell (burgers, tacos, desserts, smoothies, etc.).
• create a unique name, logo, and theme for your food truck.

step 2 - apply the marketing mix

1. product - describe the food you will sell. why will customers want it?
2. price - decide how much to charge. will you use penetration pricing (low price to attract) or premium pricing (high price for quality)?
3. place - where will you park your food truck? (school events, downtown, park, festival)
4. promotion - how will you promote your truck? (flyers, instagram, influencer, discounts)

step 3 - decide your leadership style

• choose one style for your group: autocratic, democratic, or laissez - faire
• explain how your group will make decisions and solve problems.

Explanation:

The text details steps for starting a food - truck business, covering aspects like concept creation, marketing mix application, and leadership style selection. These are key areas in business management and marketing.

Answer:

The steps guide through creating a food - truck business concept, applying marketing mix elements (product, price, place, promotion), and choosing a leadership style for the business group.