Question

what is one of the golden rules of ethical conduct in social research?

never pay subjects.

always remain completely objective and neutral.

do no harm.

never study protected populations.

Explanation:

To determine the golden rule of ethical conduct in social research:

• "Never pay subjects" is incorrect as paying subjects can be ethical in some cases (e.g., compensating for time).
• "Always remain completely objective and neutral" is not a golden rule of ethical conduct (it relates to research bias, not ethics).
• "Do no harm" is a fundamental ethical principle in social research, ensuring participants are not physically or psychologically harmed.
• "Never study protected populations" is incorrect; protected populations can be studied with proper ethical approval and safeguards.

Answer:

C. Do no harm.