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Question
which of the following describes a saturated market? a. the prices of competitors are very high. b. many people want this product and havent purchased it yet. c. most potential buyers have not heard of the product and dont know it exists. d. most potential buyers already have a product that satisfies this need or want.
this need or want.
A saturated market is one where the demand for a product is fully met; nearly all potential customers already own or have access to a product that fulfills the relevant need, leaving little room for new sales growth. Options A, B, and C describe markets with unmet demand or low awareness, which are not characteristics of a saturated market.
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A saturated market is one where the demand for a product is fully met; nearly all potential customers already own or have access to a product that fulfills the relevant need, leaving little room for new sales growth. Options A, B, and C describe markets with unmet demand or low awareness, which are not characteristics of a saturated market.