Question

which rhetorical appeal is primarily used in this ad? pruvia protein bars keep me going. --rodney jones, former professional basketball player ethos (character) logos (reason) pathos (emotion)

Explanation:

The ad uses a former professional basketball - player, Rodney Jones, as a testimonial. Ethos appeals to ethics and credibility. By having a well - known athlete endorse the product, the ad builds credibility. It doesn't use logical data (logos) or evoke emotions (pathos) as its primary appeal.

Answer:

ethos (character)