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Question
question 3 (10 points)
the passage mentions that computers cannot generate information on their own. considering this limitation, how could a company ensure that its powered marketing campaigns are both effective and ethical?
a by relying solely on human intuition and creativity to develop marketing campaigns, avoiding the use of ai altogether.
b by continuously feeding the ai system with diverse and ethically sourced data to minimize biases and ensure relevance
c by limiting the ais access to data to prevent it from generating potentially harmful or misleading content.
d by allowing the ai to independently gather data from any available source, regardless of ethical considerations, to maximize its learning potential.
Option a completely avoiding AI is extreme. Option d is unethical as it ignores ethical considerations. Limiting AI's access to data (option c) may not fully utilize its potential and may not address biases. Option b is correct as feeding diverse and ethically - sourced data can minimize biases and ensure relevance, making marketing campaigns both effective and ethical.
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B. By continuously feeding the AI system with diverse and ethically sourced data to minimize biases and ensure relevance