Question

capacity, duration and speed
no one knows how long information can last in long - term memory. the duration could be indefinite. think of the older people you know who are experts in their field or who remember details of their childhood. some information appears to last forever.
it is actually unknown how much information long - term memory can store. in practical terms, long - term memory seems to have an infinite capacity because it never gets used up.
encoding to ltm
encoding is the process of transforming information to store it in long - term memory.
information in long - term memory is most likely stored in network - type structures called schemas. schemas are an efficient way to organize interrelated concepts in a meaningful way.
when we learn or experience something new and connect it with previously stored information, the process is known as assimilation.
sometimes we learn something new or have experiences that dont fit in with existing schemas. we then alter existing schemas or create new ones in a process cognitive psychologists call accommodation.
retrieval from ltm
retrieval is the process of activating and using information from long - term memory. a retrieval cue is any stimulus that helps us recall information from long - term memory.
some cognitive psychologists think that not being able to remember something is more a failure of not having the right cue than the fact that the information is not present in long - term memory.
recognition memory is almost always better than recall. recognition involves determining whether youve seen something before. with recall, you have to generate the remembered information.
memories are more than a simple construction of recalled information. rather, attitudes, beliefs and previous experiences influence what we recall. memories are reconstructed events.
how long does memory last?
how much memory can our brains store?
what is encoding?
what is a schema?
summarize retrieval
what separates recognition from recall?

Explanation:

1. Memory duration: The length of time information can last in long - term memory is indefinite.
2. Memory capacity: Practically, long - term memory seems infinite as it's never used up.
3. Encoding: Process of transforming info to store in LTM, info in LTM is stored in schemas.
4. Schema: Network - type structures to organize interrelated concepts.
5. Retrieval: Activating and using info from LTM, retrieval cues help recall.
6. Recognition vs Recall: Recognition is determining if seen before, recall is generating info.

Answer:

How long does memory last? Indefinite in long - term memory.
How much memory can our brains store? Practically infinite in long - term memory.
What is encoding? The process of transforming information to store in long - term memory.
What is a schema? Network - type structures to organize interrelated concepts.
Summarize retrieval: Activating and using information from long - term memory with the help of retrieval cues.
What separates recognition from recall? Recognition is determining if seen before; recall is generating the remembered information.