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Question
question 2
1 pts
which is an example of demographic segmentation?
selling surfboards in california
advertising a video game to teenagers
marketing organic salad to health - conscious people
promoting flowers before holidays
Demographic segmentation targets groups based on measurable population characteristics like age, gender, or income. Teenagers represent an age-based demographic group. The other options are geographic (California), psychographic (health-conscious), and behavioral (holiday timing) segmentation respectively.
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B. Advertising a video game to teenagers