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Question
identify which of these types of sampling is used: random, systematic, convenience, stratified, or cluster. a market researcher has partitioned all residents of a certain region into categories (age 0 - 30), middle - aged (age 31 - 60), and senior (over age 60). she is surveying from each category. what type of sampling is used? cluster sampling convenience sampling systematic sampling stratified sampling random sampling
Stratified sampling divides the population into distinct subgroups (strata) based on certain characteristics (here age - 0 - 30, 31 - 60, over 60). Then samples are taken from each subgroup. The market researcher is sampling from each age - based category, which is a key characteristic of stratified sampling.
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stratified sampling