Question

marketers have to be particularly cautious about using ____ as a form of promotion, because fraud abounds in this area.
coupons
trade allowwances
premiums
telemarketing
question 27 (1.7 points)
the advertising for a snow blower points out a brands unique benefits compared to the snow blowers offered by the competition. this is known as
selective demand stimulation.
corporate advertising.
primary demand stimulation.
direct response advertising.
question 28 (1.7 points)
by the late 1800s, manufacturers were developing brand names so that consumers could
find the similarities between products.
focus their attention on a clearly identified item.

Explanation:

Answer:

telemarketing
selective demand stimulation.
focus their attention on a clearly identified item.