Question

what are the three general guidelines of effective persuasion?

Explanation:

The three general guidelines of effective persuasion are: 1. Establish credibility (ethos) by demonstrating expertise, trustworthiness, and goodwill. 2. Appeal to emotions (pathos) to connect with the audience's feelings and values. 3. Use logical reasoning (logos) with sound arguments, evidence, and clear structure. These are foundational concepts in communication and persuasion theory, often studied in fields like Media and Communication, Psychology, or Public Administration.

Answer:

1. Establish credibility (ethos) - Demonstrate expertise, trustworthiness, and goodwill.
2. Appeal to emotions (pathos) - Connect with the audience's feelings and values.
3. Use logical reasoning (logos) - Present sound arguments, evidence, and a clear structure.